Build a brand that supports the business and life you want.
Clear. Consistent. Recognisably you.
I’m Jo, a Brand Consultant and Creative Wing Woman for women in business. I help you make sense of what is in your head and turn it into a clear, recognisable brand, so showing up feels easier and your business can support the life you are building.
Bring the messy version.
That is more than enough to start.

Client love
Having someone that involved, who I can genuinely hand this over to, has taken a lot of the pressure off and given me so much time back.
- Clearer brand
- Easier decisions
- Consistent visibility
- More headspace
- More freedom
The bit nobody says
You don’t need more advice.
You need help making sense of what you already know.
You are brilliant at the work you do. But when you are also looking after clients, emails, admin, finances and everything else, your brand and content become another pile of decisions sitting in your head.
The answer is not another formula to follow. It is a clear, consistent brand built around you, your business and the life you want, so decisions feel easier and showing up no longer takes so much out of you.
Having someone that involved, who I can genuinely hand this over to, has taken a lot of the pressure off and given me so much time back.
Choose your starting point
What would feel easier with the right support?
I need a fresh pair of eyes
See what is working, what feels unclear and what to focus on next.
Explore the Brand AuditI want showing up to feel easier
Plan your content with me each month, without it taking over.
Explore Content ClarityI am ready to hand more of it over
Let me carry more of the visibility workload, so you can focus on your business.
Explore Full Visibility
Free download
What do I post?
The 30 minute content clarity reset
Turn one business priority into a simple, realistic week of content, without chasing trends or starting from a blank page every day.

Your creative wing woman
Hello, I’m Jo
I’m here for the bit between the big idea and making it real.
I’m a Brand Consultant and Creative Wing Woman for women in business, bringing more than 20 years of marketing, communications and brand management experience, as well as first-hand knowledge of taking a side hustle full-time.
I help you make sense of what is in your head and turn it into a clear, consistent brand that supports where your business is going and the life you want to build. No jargon or one-size-fits-all formula, just practical support that makes decisions and showing up feel easier.
No perfect brief required
Your brand. Your story.Let’s make sense of it.
Tell me what feels stuck and we will work out the right starting point together.
Tell me what’s stuck
