Laura, The Derby Life Coach
A way to stay visible that fits around real life.
An easy monthly plan that fits around Laura’s coaching and part-time work.

What we did
How it came together
- Before
Where it started
Laura has been running her coaching business for five years alongside part-time work. The experience and ideas were there, but trying to think of something to post whenever she found a spare moment was not giving her the structure she needed.
- Together
What we did
Laura and I work together through the Content Clarity Subscription. In our monthly conversations, I listen to what is happening in her business, the questions clients are asking and what she wants people to understand next. I turn that into an easy plan shaped around how Laura works and the level of detail she needs, without overwhelming her. She can see the visuals, hooks, captions, calls to action and hashtags before she sits down to create.
- After
What changed
Laura now creates content more consistently without spending ages working out each post from scratch. The thinking and direction are there when she needs them, so showing up fits more easily around her coaching business and part-time job. She has more time for everything else while continuing to grow her audience and community.
Made for The Derby Life Coach
What we made

Laura’s monthly plan is there when she is ready to create.

A visible, personal presence that feels like Laura.
In Laura’s words
Jo has taken the time to understand not just my coaching business, but how I actually work and what I need to be able to create content around everything else in my week. I don’t get a generic plan with a few vague prompts and then have to do all the thinking myself. I get clear direction in a way that makes sense to me, and someone I can go back to when an idea needs talking through. That relationship matters. It makes showing up feel less overwhelming and lets me spend the time I have creating, rather than wondering where to start.
Content Clarity Subscription £299 per month
For when showing up keeps slipping because the ideas, decisions and planning all sit with you.
Find out moreYour turn
Want someone in your corner?Let’s show people what you’re about.
Tell me about your business, what you’re working towards and where you’re feeling stuck. I’ll listen, get to know what matters and help you work out the support that makes sense for you.
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